Farmhouse kitchen sinks have been a coveted style for years. But traditionally, a rather involved remodel is required in order to convert a standard sink space. Kohler offers the same in-demand aesthetic with self-trimming capabilities — which means all the beauty and convenience of a deep, enameled cast iron basin, but no invasive installation.
To highlight this offering, we were asked to create a series of “snackable” social videos. The content needed to succinctly capture the key benefits of the product, without talent or voiceover. The approved creative told a compelling story through whimsical animation and graphic treatments, alongside short, strong supers.
My role:
• Creative concepting
• Video production
