Studio Kohler is a single online destination for every stage of the product specification journey — the first of its kind within the company. The launch had a hard deadline in order to meet certain business goals, so the timeline was aggressive. Additionally, the audience was new to our creative team.
Against a tight schedule, we partnered with an animation studio to create a launch video as the focal piece of creative. The video took the viewer on a metaphorical journey through the creative process, showcasing Studio Kohler as a premier partner for both complex logistical needs and artistic inspiration.
My role:
• Creative concepting
• Launch video
• Website
• Print and digital ads
